In the fast-paced world of Internet commerce, design trends come and go on a constant basis. The top trends that we’ve seen so far in 2013 build on trends from the previous year and give us a glimpse of what’s to come in the future.
There’s a greater emphasis than ever on user-friendly design, cultural influences, and the use of Smartphone and tablet devices.
Top 7 Web Design Trends of 2013
In this article, we will see some of the top prevalent web design trends of 2013. Here you go:
1. Retina Support
The concept of retina support was first seen with Apple’s iPhone 4, which features a crisp, clean screen display. A screen with retina support boasts twice the density for a regular LCD display, which means that there are twice as many digital pixels.
Web designers can use this technology by creating two sets of images, including a standard version and one that is double the resolution. The high resolution image can then be scaled down for retina screens. This gives a high resolution, crisp, and extremely lifelike image.
2. Responsive Web Design
Another major web design trend that has carried over from the past year or two is responsive web designing. This has arisen to meet the need of Smartphone and tablet users, who may have experienced slow loading speeds or difficulty viewing regular websites on their devices.
With responsive web design, a single layout can be created that is optimized for smartphones, tablets, laptops, and desktop devices alike. Website designers NY and other major cities have been the first to jump on this trend, but it’s now spreading worldwide to become standard.
3. Large Graphics and Photographs
There is a tendency for today’s web designers to go big and bold with graphics, photographs, and text. Screen-sized photographs can be made the background of a website, while large text and fanciful fonts can be used to capture attention immediately.
This type of design is particularly popular with websites for graphic design or media professionals, who can showcase their portfolio with appealing images.
4. QR Code Integration
Another design trend used by professional website designers Chicago and in other cities is to integrate QR codes into the main site design. You may have seen QR codes around town, which are now prevalent in ads, billboards, and venues.
They can be scanned by smartphones to provide additional information. Websites are now using this same technique to provide an extra layer of interactivity for users.
This trend is not exactly new, but minimalism continues to be one of the hottest influences on modern web design. White space is pleasing to the eye, and consumers are quickly turned off by websites that are overly cluttered.
As a result, you can expect to see the trend of minimalist landing pages and product displays continue. Using a simple approach allows the consumer to focus on your central message without distraction, and can make a website easier to navigate at the same time.
6. Social Media Badges
Web designers realize the importance of social media marketing. This is the reason that web designs these days include social media badges with every design layout. In every niche, social media and viral marketing have a hold.
Digg, Reddit, StumbleUpon, Google+, Pinterest, LinkedIn, Facebook, Dzone Vote and Hacker News Vote are some of the popular social media sites with badges. Some websites have their own social community with custom badges. These badges are pinned on articles and blog posts throughout the design layout.
7. Infinite Scrolling
When you search something on a website or try to load a website, the scrolling option is limited. In other words, you reach the end of the website and then either you need to click on ‘next page’, ‘load more’, ‘read more’ and other such options.
But, current web design trends are in favour of infinite scrolling technique in which when a user scrolls down the page, more elements or search results begin to load intuitively. Check out Mashable.com to see how this works. This technique is good because the user finds all the information on one page and it is not intrusive as well.
These are just a few of the key web design trends of 2013, which all showcase steps that designers have taken to make websites more intuitive, user-friendly, and versatile.